Our values and ethos

Guiding what we do and how we do it, our brand values ensure our clients receive outstanding solutions to their needs.

Be Creative.

  • Work with creative clients and partners.
  • Have our own in-house designers to allow us to cultivate our creative and strategic direction.
  • Have our own production team and make things ourselves.
  • Look for inventive solutions to our client’s needs.
  • Follow new design trends and technologies for inspiration.
  • Encourage creativity in every team member, no matter their role, so it’s core within the business.


Be Passionate.

  • Remain fanatical about giving our clients outstanding service.
  • Be inspired to design and create beautiful products.
  • Have an unwavering commitment to doing our best on every project – “If a job’s worth doing it’s worth doing properly”.
  • Obsess about the details on every project we work on.
  • Be fiercely proud of our work.
  • Be single-minded about being successful.


Be Exciting.

  • Work with exciting brands and businesses.
  • Have an exciting Team and a fun culture.
  • Always be on the lookout for the next opportunity for growth or diversification.
  • Be commercially successful – so it’s exciting to see where we might go.


Have Integrity.

  • Do what we say we are going to do when we say we are going to do it and never promise something we know we cannot deliver.
  • Be honest with each other and with others.
  • Accept when we make mistakes and do our utmost to rectify in a satisfactory manner.
  • Operate fair pricing for the quality of work and service provided, no matter who the customer is and what the project is.
  • Care about our team, the Community we are in and the environment around us.