Creating impact with UV digital print: New starter sets for Eradigm Consulting

When new starters join a business, it’s not just the employee that should be looking to make a good first impression, it’s important the company does too. Gift sets are a great way to welcome people and make them feel valued from the start of the relationship, but they are also an opportunity to show new employees what your brand is all about.

So, when Eradigm, the biopharmaceutical consultancy, approached us asking for unique gift sets using their brand illustrations, we knew that we needed to create something that reflected their ‘passion for high performance’ and desire to ‘create impact’.

UV digitally printed Gift set for Eradigm

The Eradigm gift set for new starters.

Why was UV digital print the technique to use?

As soon as we received the brief and visual assets, we knew immediately that UV digital print was the way to go because:

1) it allows reproduction of full colour designs onto 3D objects, such as illustrations or photographs which contain gradients [as Eradigm’s did]

2) it gives pin sharp quality of print and excellent colour representation [it’s ‘high performance’]

3) because of (i) and (ii) you can create bright, bold designs on 3D objects that capture people’s attention [‘create impact’]

If you want to find out more about how UV digital printing works, then head over to our UV digital print information page, where you’ll also find a video of our machine in action.

 

Roland-LEF-UV-Digtal-printer

The flasks in their jig on our UV digital print machine.

 

The Eradigm Consulting gift sets.

Eradigm wanted to use as many of their brand illustrations as possible across the set, so we designed the print on the items to maximise the opportunity to showcase them.

The white gift-box had the artwork from the animation that greets you on Eradigm’s homepage printed across the entire lid, immediately connecting the recipient to the brand before they even open the box.

 

Pen boxes with UV digital print on lid

The pen boxes on our bench in production.

 

We opted for a stack layout on the flask print, allowing multiple images to be used. As the pen had a limited print area, a simple engraving of the company’s name was applied and instead its box carried the UV digital print of another brand illustration; the lid of the box was flooded with a colourful dragon design. The notebook featured the company logo with its 3D look sphere along with a cyclist illustration.

UV digitally printed notebooks for Eradigm

The notebook had a UV digital print of Eradigm’s logo as well as their cyclist illustration.

 

The products were nestled on a bed of white shredded paper within the box, so as recipients opened the lid of the branded gift box, the colourful printed illustrations stood out, creating real impact.

This new starter set shows how good use of a brands visual assets can turn what would otherwise be a collection of plain, everyday objects into an eye-catching gift set – all thanks to the powers of UV digital print.

Animation of UV digital print gift set for Eradigm

 

If you’re looking to get your team or clients really thinking and feeling something for your brand, why not give us a call on 01303 720700 to discuss creating your own striking gift sets.

Or head over to our gallery to see more Eradigm shots and other inspirational projects.